It’s 10th April today, and I’ve just seen perhaps the most viral ad in 2021’s Indian market – the CRED ad ft. Rahul Dravid. Not gonna lie – I saw it multiple times. Even more than that, I saw many new-age startups and social media-active brands bank on CRED’s virality. That banking on momentary virality … Read more
If you are an old-time visitor of this blog, you know I have had an article with the exact same title i.e. “How to grow your Twitter followers organically?” a couple of years back. And, yes, it used to rank on page 1 of Google — stupid me deleted all the posts 🙁 Anyway, the … Read more
The one thing that undoubtedly works in increasing brand awareness, no matter the marketing channel — LinkedIn, Twitter, referrals, or any other content marketing channel — is The Rule Of Seven. Yesterday, I wrote a blog post on “Why Email Marketing?” wherein, for the first time, I mentioned “The rule of seven.” Since that blog … Read more
I’ve been a freelance content writer for nearly four years now. One thing I’ve realized over time is retaining clients has been a relatively easy task for me than finding new ones. For some, it can be the exact opposite. They can find clients but can’t stick with them. And this blog post is for … Read more
I’ve never come across a more direct digital marketing channel than emails. Of course, there’s Whatsapp marketing, Messenger Marketing, and all that, but emails have a special place as a marketing channel. There are reasons to implement email marketing even in 2021. And that’s what this post is all about. Why Email Marketing? 1. There’s … Read more